The lifestyle has improved with economic development of the people. Side by side the major challenge are `lifestyle diseases’ that are due to food habits. Consumption of junk food has increased manifold, which has led to a number of diseases related to nutritional deficiencies. Hence they are shifting from synthetic ingredients towards organic foods and ingredients, which are obtained from natural sources. Of late, Nutraceuticals can play an important role in controlling them and also fulfill all the health requirements. They are incredible dietary supplements that help in prevention or treatment of disease, which is made from raw herbals. This is a rapidly growing industry with more than 100 million people using these natural products but as like drugs, there should be strict regulatory control for nutraceuticals. With extensive anecdotal data on exciting health results, nutraceutical promise significant contributions to disease prevention and allow humans to maintain an overall good health. Nearly two thirds of the world’s 6.1 billion people rely on the healing power of plant based materials for many reasons-availability, affordability, safety or their belief in traditional cures. Hence the demand is irreversibly increasing. According to a new market research, global nutraceuticals market was valued at US$ 165.62 billion in 2014 and is expected to reach US$278.96 billion by 2021, growing at a compound annual growth rate (CAGR) of 7.3% from 2015 to 2021. Indian markets growing at the rate of 21% per year and among that Amay, Dabur and Pfizer are well recognized. This indicates the people are accepting Nutraceuticals as medicine to make life healthy.